ESG investing: what is it and why is it so popular?

5 min read
ESG investing: what is it and why is it so popular?
Environmental Social Governance. Picture:

ESG investing is not just a fad or a temporary trend. This is a strategy that is reaching an increasing number of investors around the world. But what is ESG investing, how does it consider environmental, social and governance issues, and why is it becoming so popular? In this article we will look at these issues in more detail, and also identify the main representatives and leaders in this field.

What is ESG investing?

ESG is an acronym that stands for Environmental, Social and Governance factors. ESG investing involves assessing companies and projects not only from a financial point of view, but also taking into account their impact on the environment, social aspects and the quality of corporate governance.

Environmental factors include assessing the company’s environmental impact, such as greenhouse gas emissions, use of natural resources, waste management and other aspects.

Social factors evaluate a company’s impact on society and people, including working conditions, human rights, relationships with local communities and participation in social programs.

Managerial factors include assessment of the quality of corporate governance, transparency, independence of the board of directors and other aspects affecting the effectiveness of company management.

Environmental, Social and Governance Accounting

Assessing companies based on ESG factors requires a comprehensive approach and analysis. Each of the three aspects – environmental, social and governance – plays an important role in shaping the overall picture of a company or project.

  • Ecology: When assessing environmental factors, investors analyze how efficiently a company uses natural resources, reduces emissions of harmful substances and takes measures to protect the environment.
  • Social domain: This aspect of the assessment includes an analysis of the company’s impact on society and people. This could include checking working conditions, supporting local communities, participating in social programs and respecting human rights.
  • Governance: The quality of corporate governance is critical to a company’s success. Investors evaluate governance structure, transparency, business ethics and other aspects to ensure that a company is being managed effectively and fairly.

Why is ESG investing becoming popular?

There are several factors that are contributing to the growing popularity of ESG investing:

  1. Growing Awareness of Sustainability: Every year, public awareness of environmental issues, social justice and ethical business management is growing. Investors are beginning to realize that considering ESG factors can reduce risks and improve investment returns over the long term.
  2. Legalization and regulation: In many countries, laws and regulations are emerging that require companies to report on their activities taking into account ESG factors. This creates additional incentives for businesses to improve their performance in these areas.
  3. Increasing demand from investors: Investors are increasingly recognizing that considering ESG factors can be a key factor in investment decisions. This leads to an increase in demand for investments that take these aspects into account.

Key Representatives and Leaders

Today, there are many companies and funds that are the main representatives and leaders in the field of ESG investing. Here are some of them:

  • BlackRock: The world’s largest investment firm, BlackRock actively integrates ESG investing principles into its investment strategies and products. They offer a wide range of funds and portfolios that take into account ESG factors, and actively promote research and education in this area.
  • Vanguard Group: Another financial market giant, Vanguard Group, is also incorporating ESG principles into its wealth management products and strategies. They provide investors with the opportunity to choose from a variety of ESG funds and ETFs.
  • State Street Global Advisors: This firm is one of the pioneers in the field of ESG investing. They actively develop products and strategies taking into account ESG factors, and play an important role in the formation of standards and methodologies for assessing ESG indicators.
  • PIMCO: A leading global funds firm, PIMCO also integrates ESG factors into its investment strategies. They offer a variety of products that consider not only financial return, but also sustainability and social and environmental impact.
  • Calvert Research and Management: A specialist company focused exclusively on asset management based on ESG criteria. They offer a wide range of products that reflect their beliefs in combining profit with social responsibility and sustainability.

These companies not only offer investment products that take into account ESG factors, but also actively develop research and standards in this area, which contributes to the further growth and development of ESG investing.

ESG companies offer better returns. Outperformance of ESG stocks over industry peers (%)
ESG companies offer better returns. Outperformance of ESG stocks over industry peers (%). Picture:

ESG investing is becoming increasingly important and in demand in the world of finance. Considering environmental, social and governance factors not only helps create more sustainable and responsible investment portfolios, but also reflects society’s growing interest in sustainability and social responsibility.

Major representatives and leaders in the field of ESG investing, such as BlackRock, Vanguard Group, State Street Global Advisors, PIMCO and Calvert Research and Management, play important roles in advancing the field and empowering investors to participate in sustainable economic and social development.

Globalization: Causes, Consequences, Problems, Role in the World Economy
Globalization: Causes, Consequences, Problems, Role in the World Economy
9 min read
Editorial team
Editorial team of

Ultimately, ESG investing not only helps investors achieve their financial goals, but also helps create a fairer, more sustainable and prosperous world for future generations.


Major fundamental changes in standards and business models are currently underway, making it difficult for companies to ignore global ESG trends. Businesses are responding to consumer demand for a greener, safer and more equal world. Society creates demand for social responsibility of business and the development of impact investments.

Summarizing, it is impossible not to note the growing role of ESG trends in shaping the development patterns of states, their foreign and domestic policies, and strategic planning. Global trends aimed at humanizing economic effects and increasing the responsibility of organizations to society and nature will most likely be the determining factors for business success in the near future. Cooperation between business and government within the framework of ESG investing will intensify the positive effects of ESG measures and expand the areas of their implementation, and will also bring benefits to each of the entities involved, which makes impact investments the most effective way to finance projects.
Article rating
6 Ratings
Rate this article
Roman Kazakov
Roman Kazakov
Please write your opinion on this topic:
  Comment notifications  
Notify of
Content Rate it Comments