Marketing strategy is an action plan that helps an organization focus its resources on the best opportunities to increase sales and achieve sustainable competitive advantage.
Kaizen, derived from the Japanese words "kai" (change) and "zen" (good), refers to the mindset of continuous improvement in all aspects of an organization.
Today's millionaires have not always made a lot of money. They didn't live in the biggest house, didn't drive the latest cars, and didn't wear fancy designer clothes. However, they all spent less than they earned, that is, they lived within their means.
Personal Brand is a marketing tool used to increase the efficiency of human interaction with the world. Simply put, it's not how you talk about yourself, but what others think of you.
Entrepreneurship experts with experience in running their own business will answer questions about why you should try starting a business, what are the pros and cons of running your own business.
TQM is a management approach for an organization that depends on the participation of all its members (including employees) and aims for long-term success through customer satisfaction. This approach benefits all members of the organization, as well as society.
Cold calling is a telephone sales technique, it is the voice that will become the main tool for achieving the goal. It should inspire confidence, be positive and assertive. Any phrase leads to a result!
Instagram audiences are always grateful for people who have a twist and originality that can hook you. No copy-paste or appropriation of other people's ideas.
Warren Buffett - one of the most successful and talented investors in the world was born in Princeton, August 30, 1930, having received over time, primarily for the ability to anticipate the movement of the market, which determines the nickname "the oracle of Omaha."
Sir Richard Charles Nicholas Branson, commonly known as Richard Branson, is a British business tycoon and owner of the Virgin Group of Companies, which comprises over 400 businesses.
Sales funnel is a technique for working with clients. A potential customer goes through a “path” consisting of 4 stages: awareness, interest, desire to buy, making a purchase.
Content is the inner essence, the inner content. This concept does not mean physical, non-material content: for example, the term does not apply to a box or bag.